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2009: Decision Year for RIAs - June 22-23, 2009 New York


'The AJAX Moment' Mushrooms into the Web 2.0 Movement
RIA-compatible approaches like AJAX are simply a better way to build, deploy, and maintain enterprise IT solutions

Early in 2006, before the general Internet-using public was aware of what I began referring to ­ in editorials, blog entries, and SYS-CON's Internet TV Webcasts ­ as "The AJAX Moment," there was a strong sense among industry insiders that AJAX-like approaches, if not actually AJAX itself, were a shoo-in as the new paradigm for the development of Web 2.0 and the fulfillment of the software development community's long-held dream of complete freedom from operating system or runtime environment­dependent technologies.

By running on Internet technology ­ i-Technology ­ instead, businesses could not only enjoy such freedom but also quickly enable all the rich-media functionality we have come to associate with AJAX ever since Google popularized a smarter, more responsive and interactive Web experience by launching its Google Maps and Gmail applications.

Was the early optimism borne out by subsequent events? I'll say! In fact, if anything, the early pronouncements about the fundamental raising of the user-experience bar that the rise of AJAX catalyzed were in hindsight unnecessarily guarded. The "architecture of participation," which MySpace and Flickr exemplified, has been complemented swiftly and, if one believes Enterprise Web 2.0 thought-leader Coach Wei, with enormous business upside, by an "architecture of partition" ­ that's to say, Web 2.0 is actually based on a new technology foundation from Web 1.0, one comprising an application client container, an Internet messaging bus, and an enterprise mashup server.

"Beyond being a consumer phenomenon," Wei contends, "Web 2.0 has a significant impact on business computing by enabling better, faster, richer applications while reducing costs, with tangible and measurable ROI."

The reason he has coined the phrase "architecture of partition," Wei notes, is that this new technology stack gives developers, for the first time in Internet history, the capability of deciding the appropriate architecture partition according to application requirements.

RIA-compatible approaches like AJAX are simply a better way to build, deploy, and maintain enterprise IT solutions, resulting in better user productivity, lower operation costs, and reduced development and maintenance costs. As Wei explains:

"The Web 2.0 technology stack eliminates the need to install client software, enabling companies to leverage the Internet more cost-effectively. Equally important, an organization can deploy the same version of a Web 2.0 application to all its users, across heterogeneous client configurations and network connection types. This eliminates the need to develop and maintain multiple client software versions, the need to standardize client systems and the need to upgrade network infrastructure."

Wei's "Enterprise Web 2.0" is just one of countless themes and memes that will be front and center at AJAXWorld Conference & Expo 2007 (East) in New York, March 19­21, 2007. Others include the ever-increasing "micro-chunking" of the Web; the emerging "social aggregator" information architecture that blogs, startpages, and social networks are all swiftly converging toward; the "Real-Time Web;" and the principles involved in building a successful, sustainable, and vibrant online community.

Other March topics are OpenLaszlo including the "Legals" project, Componentized Websites, JavaScript Workarounds, Cost-Effective Scalability, Next-Generation Web 2.0 Tools, AJAX Vulnerabilities, Desktop AJAX, Google Gadgets, Microsoft's ASP.NET AJAX, Adobe's Apollo, SaaS Business Models, and The Business Value of RIAs.

As it did with the inaugural AJAXWorld last year, held in Silicon Valley, the OpenAjax Alliance is timing a major meeting to coincide with this year's East Coast Conference & Expo, at the historic Roosevelt Hotel in midtown Manhattan. And indeed a goodly percentage of OpenAjax Alliance member companies are exhibiting at, speaking at, or sponsoring the show.

There isn't much more anyone needs to say right now about AJAX, RIAs, and Web 2.0 except this: Why not come to AJAXWorld in March and see/hear/try out AJAX for yourself?

The 100+ sessions cover every aspect of AJAX-enabled applications and those creating and deploying them. And the Web 2.0 track alone is to die for, with a lineup that includes Steve Rubel, Stowe Boyd, Hooman Radfar, Yuval Tarsi, Dean Allemang, Dion Hinchcliffe, Dustin Whittle, Coach Wei, Troy Angrignon, Andre Charland, and Alex Barnett.

See you in New York!

About Jeremy Geelan
Jeremy Geelan is President of Cloud Expo, Inc. He is Conference Chair of the worldwide Cloud Expo series, of the Virtualization Conference series, and of the upcoming UlitzerLIVE! event. During his tenure with SYS-CON Media, he launched Cloud Computing Journal, Web 2.0 Journal, AJAX & RIA Journal and other leading SYS-CON titles. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-technology portals for the firm. From 2006 to 2010, as Sr. VP of Editorial & Events, he had complete responsibility for the content of SYS-CON's events portfolio. He regularly represents SYS-CON Media & Events at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

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Webinale 07 - A Conference For the Next Generation Web
The Web is in motion! It's about conversations, interpersonal networking, personalization, and individualism. The need for immediacy, interactivity, and community, combined with new and light-weight technologies are changing the social structure of the Web. The Next Generation Web is about getting associated with openness, trust, authenticity and collaboration. Interactivity, new possibilities to connect, social software, usability, and community networking are fast catching up with users. This new buzz is generating fresh and exciting projects. The latest buzzword is Web 2.0, and the event for anyone seeking to stay on top of this buzz is Webinale 2.0!


Latest AJAXWorld RIA Stories
An Oracle database provides several v$ views to query information about the database instance, including statistical information that can be used for monitoring and problem analysis purposes. Rene Nyffenegger wrote a nice Summary on Oracle’s v$ views that gives an overview of all...
JavaScript can save your day or it can cause you nightmares. JavaScript and XHR (XmlHttpRequest) enable what the industry considers to be Web 2.0 – meaning highly interactive web sites where some application logic is pushed down to the client into the browsers JavaScript engine. ...
Jinfonet Software, a provider of Java reporting solutions, on Thursday unveiled JReport 10. This new version adds rich visualization and interactive reporting to a robust, agile BI platform, providing embedded operational reporting to developers and self-service reporting to end ...
Sauce Labs on Wednesday announced testing support for Adobe Flex and Flash technologies. Based on Selenium, Sauce OnDemand enables cross-browser web application testing of Adobe Flex and Flash technologies in the cloud. This is the first functional testing product that supports t...
Google's quixotic and poorly executed attempt to do business in China on its terms rather than the Chinese government's has suffered another serious setback. Google's Internet Content Providers (ICP) license to run google.cn expired on Wednesday and the Communist regime told the...
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Call 201 802-3020 or Click Here to Save $700!

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Your registrations includes: Golden Pass Delegates will receive full conference access on June 22-23, 2009 including: Lunch and Coffee Breaks, and a Collectible Bag. Includes access to all Conference Sessions including the Technical Sessions, Exhibits, Keynotes, Vendor Technology Presentations, and Power Panels.


Sponsorship Opportunities

AJAXWorld offers the undisputed best platform to position your company as a leading vendor in the fast-emerging marketplace for AJAX and Enterprise Web 2.0.


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(201)802-3020



Who Should Attend?

 CTOs & VPs of Engineering
 Directors of Technology
 Sr. User Interface Architects
 Front-End Engineers
 VCs & Industry Analysts
 Directors of Business Development
 Software Engineers
 Senior Architects
 Application Programmers & Software Developers
 Project Managers
 Web Programmers & Designers
 Companies & Organizations that need to stay in
  front of the latest Web technology

AJAXWorld 2009 East - Tracks

Track 01: Business Value of RIAs | Enterprise RIA
Track 02: User Interface & User Experience
Track 03: RIA Tools
Track 04: iPhone Developer Summit



Brought To You By:

AJAXWorld Magazine is the pre-eminent independent vendor-neutral resource for the fastest growing new segment of the software business: entirely Web-based applications and experiences.

Download the Latest Issue!

AJAXWorld 2009 East Speakers Include...


BERGELT
Open Invention Network

BOEDIGHEIMER
Schwans Shared Services

BOSE
DSine Dynamics

GIROUARD
Magnani Caruso Dutton

HERTZOG
NEXThink

WALKER
DotNetNuke Corporation

WESSENDORF
Oracle

YATIV
Magic Software

CARDEN
OpenSpan

CARRATO
IBM

GURNAMI
JP Morgan Chase

FISHER
SpringSource

WHERRY
Meebo

GRABNER
dynaTrace Software

KRZYSKO
US Department of Defense

LOEWY
WebLayers

AJAXWorld Webcasts



SYS-CON EVENTS


AJAXWorld Keynotes & Power Panels

Get “Rich” Quick: Rapid Prototyping for RIA with ZERO Server Code - by Matt Quinlan
Designing for and Managing Performance in the New Frontier of Rich Internet Applications - by Ben Rushlo
REAs: Rich Enterprise Applications - by Pieter Humphrey
Beyond Widgets: What a RIA Platform Should Offer - by Charles Kendrick
How Can AJAX Improve Homeland Security - by Steve Maryka & Ryan Moquin

AJAXWorld Sessions on SYS-CON.TV

· Bill Scott - Yahoo! UI Library
· David Heinemeier Hansson - AJAX on Rails
· Jesse James Garrett - Elements of User Experience
· Dion Hinchcliffe - Real World AJAX
· Eric Miraglia - Open Source AJAX Development
· Paul Rademacher - Mashing Up Your Web Application
· Adam Sah - Google Gadgets
· Doug Crockford - An Introduction to JavaScript
· David Linthicum - Enterprise Web 2.0
· Patrick Grady - The Imagination & Experience Web

AJAXWorld...All The AJAX Rock Stars in One Spot!


Past Events Archive

Cloud Computing Conference & Expo
2009 East

cloudcomputingexpo
2009east.sys-con.com/
Virtualizatoin Conference & Expo
2009 East

virtualizationconference
2009east.sys-con.com/
Cloud Computing Conference & Expo
2008 West

cloudcomputingexpo
2008west.sys-con.com/
SOAWorld Conference & Expo 2008 West
soaworld2008.com/
Virtualization Conference & Expo 2008 West
virtualizationconference
2008west.sys-con.com
AJAXWorld Conference & Expo 2008 West
ajaxoct08.sys-con.com
SOAWorld Conference & Expo 2008 East
soa2008east.sys-con.com
Virtualization Conference & Expo 2008 East
virt2008east.sys-con.com
AJAXWorld 2008 Conference & Expo East
ajaxmar08.sys-con.com
SOAWorld Conference & Expo 2007 West
www.soaworld2007.com
Virtualization Conference & Expo 2007 West
virt2007west.sys-con.com
AJAXWorld 2007 Conference & Expo West
ajaxoct07.sys-con.com

Join Over 10,000 Early AJAX Adopters
Who Have Attended AJAXWorld
• A&R Edelman
• Academic Enterprise
• Accoona Corp [2 delegates]
• Acxiom
• Adams Capital Management
• Adaptive Edge
• Adaptive Path
• Adobe Systems Incorporated [21 delegates]
• Adobe Systems Romania
• Ajax13
• All Risks, Ltd.
• alliance
• Alliance For Community Care
• AlphaDetail Inc
• Altera Corporation
• Amazon.com [6 delegates]
• Appeon Corporation [2 delegates]
• Apple Computer [5 delegates]
• Apress [3 delegates]
• Arkivio
• ASA
• Astute Solutions
• Avaya Inc [2 delegates]
• Avenda Systems
• Avenue A | Razorfish [3 delegates]
• Axcella, LLC [2 delegates]
• Aximsoft
• Azimyth
• Backbase USA Inc. [4 delegates]
• BAE Systems [2 delegates]
• Bank of America [2 delegates]
• Barkley Evergreen & Partners Interactive
• Bayview Financial [2 delegates]
• BEA Systems [3 delegates]
• Billeo
• BMC Software, Inc. [2 delegates]
• Borland Software Corporation
• Bradford Technologies, Inc [2 delegates]
• Brilliance
• Brocade Communications Systems, Inc. [2 delegates]
• Brookside Capital LLC
• Brulant
• Bungee Labs, Inc [6 delegates]
• Bureau of Labor Statistics
• BUZ Interactive
• Cadena Software
• Calix Networks
• Callidus Software [2 delegates]
• Cambia Security
• Carnegie Mellon West
• Cautella, Inc.
• CBSA
• Celequest [3 delegates]
• Change Vision, Inc.
• Charles E. Kenney, CPA
• Charles Schwab & Co., Inc. [8 delegates]

   read more...